Being a small business owner means keeping up with the trends of the market you're in. It means you are always busy marketing and advertising your services through direct mailers, or on-line ads. There's the monthly luncheons you can attend or the networking meetings you can sign up for to put you in front of potential new clients, contacts or leads. You have to be ready at any moment to hand out your business card or have a conversation about what you do or who you are and how you can help the person in front of you. But we simply can't take advantage of every opportunity that comes our way...read more.